What caught my eye
Aizenosa leads with content strategy and digital marketing, then shows the actual work behind the role: scripts, calendars, social posts and campaign reporting.
What works well
I like that the portfolio connects creative output to a process and includes individual brand case studies. Its commercial and growth numbers are the author's reported results, not independently audited figures.
My recommendation
Start with the LB and Mediccy Pharmacy case. Look for the connection between a content decision, what was published and what the reporting shows.
Read the pharmacy caseReview method +
- Role clarity 15
- Work and case-study evidence 20
- Contribution and decisions 20
- Outcomes and credibility 15
- Visual craft and originality 20
- Usability and technical finish 10
These notes focus mainly on desktop presentation and the evidence visible to a visitor. Creator-reported metrics are not independently verified. This is not a complete mobile, accessibility or performance audit.